TIK TOK 101: Layering strategy
Everybody knows Tik Tok is one of the biggest platforms to reach your ideal audience and promote your work. But […]
ADS Performance: top tips from our team
In the evolution of marketing, AD campaigns are a key factor in increasing the outreach our professionals seek. Successful performance
Influential Women In Music
Throughout the industry’s evolution, women have been integral in the shaping music as we know it today. From Aretha Franklin
Meta launches a new paid “Blue-check” subscription: how does it affect artists?
This past Sunday, Meta, founded by Mark Zuckerberg, announced the launch of its program “Meta Verified”, affecting both Facebook and
The impact of the Black community in the music industry
The music industry has been shaped throughout time by many influences, including the contributions of the black community. In
Digging deep into Spotify´s algorithm
With Spotify positioned as the most used music streaming service in the market, more and more artists are looking for
Melboss Selects: Artists to watch this 2023
In a world increasingly saturated with music, it’s easy to get lost in the crowd of emerging artists fighting for
Predictions and Trends for 2023
Predictions and Trends for 2023 2023 is here and so are our predictions and trends for this year. What
Melboss Ranks: Best Music Campaigns of 2022
2022 was a crazy year for music. We were witnesses of the consolidation of Bad Bunny as the biggest artist
Melboss Ranks: our top 10 music websites
Today we’re starting with a brand new blog section: Melboss Ranks! A list of our team´s top recommendations on different